Every industry has its jargon.
Ask us what a malocclusion or a Cantilever Bridge is and we’re just confused. (Side note: those are glamorous dental terms.)
Even though marketing speak might seem a little more user friendly, it can still be daunting to keep track of as the buzzword dictionary grows.
Here, we’re taking it back to basics. Check out this series for a much-needed refresher on some of the most-used and most-loved buzzwords.
Use them … but don’t abuse them.