01 Page One
09 Interactive
13 Public Relations
24 Advertising / Branding
Advertising / Branding

Color with a Click

Client: Alcoa Home Exteriors
Scope: National, trade and consumer

Designing the exterior of a home has never been so easy - with Alcoa Home Exteriors’ ColorScapes CD-ROM, users can create a new look for a home in minutes with a few clicks of the mouse. Elias/Savion is making the marketing click, with an eye-catching direct response campaign that is putting ColorScapes in the right hands and Alcoa products on homes.


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